A "Happy Call" is most efficient tools in the toolbox of Customer Relations Management. It costs one local telephone communication- cheap! It assures the never ending loyalty of one customer (who bought the product), 1 or 2 additional leads and up to 30 (THIRTY!!!) percent more money in your treasury. Astonishing indeed, isn't it? If it is, why haven't you ever been called by your local car dealer after purchasing your brand new dream? ( car dealer can be replaced by kitchen manufacturer, jacuzzi sales man/lady....)
And how about your customers? You called them already? Good, even very good! You didn't? Then you should call us. As soon as possible. A short, comprehensive training on happy calls and how to make more money without loosing time. Based on consumer psychology and hard facts that will shake your sales force. Promised!
